Making use of ubiquity as a company value: an absolute “must have” and required reading for entrepreneurs, executives and opinion leaders.

“Global Mobile” offers a sweeping visionary view of the new world of mobile connectivity. Its practical coverage of the most influential technology in our lives makes “Global Mobile” an indispensable reference for managers, entrepreneurs, communication experts, activists, journalists, researchers, educators, technicians, politicians and the public.
Editors Peter A. Bruck and Madanmohan Rao have assembled an international cast of opinion leaders and practitioners for the new anthology. The contributing authors were questioned extensively about mobile technologies and their impact on human life, work and society. A total of 21 chapters examines the fundamentals of the global mobile sector, presents a series of case studies and perspectives and illustrates how mobile technologies are transforming our economy, employment, health care, education, entertainment, politics and media.

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